JOSEPH COPENHAGEN

WHO Joseph Copenhagen

WHEN January 2024

WHAT Floral set design for photoshoot

The final scene in a three-part series. This installation was all about energy – movement, shape and bold floral contrasts. Here, sculptural flowers were used to disrupt the space: oversized, asymmetrical, unexpected. A dynamic composition that framed the collection with presence and power, while staying rooted in the brand’s understated aesthetic. Closing the story with a statement.

See part  I →

See part I I →